Inspired Ribbons was founded over 20 years ago, when Don Hall envisioned a "covenant" ribbon product while sleeping. Don and his wife created the first batch of Bible ribbon markers after their personal financial resources had dwindled to $8.00. The couple took the Bible ribbon markers and set out for the local Christian bookstore.

The products received an enthusiastic response and the Halls created more products for the following day. Each buyer was excited to see what the couple had to offer, and Inspired Ribbons had begun and grew to include three large Christian distributors: Appalachian, Spring Arbor, and Riverside. The original color provided the inspiration for additional colors and correlating Scriptures reminding the couple that this was God's provision, not a clever scheme of their own invention.

Merchandising Techniques

The Halls have learned from years of experience that this product will merchandise itself with little effort on the part of store personnel. When this style of Bible ribbon marker was originally new to the public, if a sample of Inspired Ribbons was placed in a counter display Bible, the beauty of its vivid colors would attract the curiosity of the potential buyer. When clerks presented the Inspired Ribbons to their Bible-buying customers, the people would usually add the ribbons to their purchase because of the product's minimal cost.

Some customers choose it for its function as a reference aid and some buy it for adornment. Salespeople might mention that this is a great gift item for any occasion because it can be included in a greeting card and it requires no additional postage. When stores place a counter display unit in the bible section or checkout area, they have great results.

The Halls are proud to share with you this true story about Inspired Ribbons.
They know that when you have little in the way of material resources, doing his will and trusting in our Father, he will multiply what is given, just as he did with the loaves of bread and fish.